Bringing Fresh
Energy
An aspiring digital marketer passionate about creating impactful campaigns and learning every day.
Projects I'm Proud Of
Let's Build Together
A collection of campaigns, designs, and strategies I've created while learning and growing in digital marketing.
E-Commerce Campaign
Paid and organic visuals to kick off a product release.
Branding
Branding and identity design
Email Marketing
A/B testing for email marketing campaigns
Content Calendar Planning
Organized content calendar for multi-channel campaigns.
SEO Copy & Blogs
SEO-optimized blog posts to drive organic traffic.
Open to collaborations and learning opportunities
Let's Collaborate→Viblak Heritage Hotel
Complete Deliverables
A comprehensive collection of branding and marketing assets created for Viblak Heritage Hotel—showcasing logo design, social media content, and marketing materials that elevate their brand presence.
Want to see the full case study with results?
View Full Case Study↓Viblak Heritage Hotel
Complete brand guidelines system showcasing luxury hospitality branding with heritage-inspired design elements, sophisticated color palette, and elegant typography hierarchy.
Brand Essence
"Heritage comfort meets modern hospitality."
→
Warmth & Authenticity
→
Cleanliness & Comfort
→
Simplicity & Elegance
→
Trustworthy & Welcoming
Signature Captions
Copy lines used across social and print touchpoints.
“A space designed for slow mornings & soft sunsets.”
“Where Sri Lankan charm meets warm hospitality.”
“Experience the island’s heritage, one stay at a time.”
“Rooted in tradition, designed for your comfort.”
Colour Palette
Heritage Gold
#C9A86A · 201, 168, 106
Accents, icons, buttons
Warm Cream
#F5F0E9 · 245, 240, 233
Backgrounds, section fills
Deep Charcoal
#1A1A1A · 26, 26, 26
Text, overlays
Cocoa Brown
#6A4A32 · 106, 74, 50
Headlines, dividers
Neutral Sand
#DCC5A3 · 220, 197, 163
Soft blocks, backgrounds
Moss Olive
#7F836D · 127, 131, 109
Eco/wellness themes
Typography System
Display Script
Fonts: Great Vibes, Parisienne, Allura
Usage: Logo & decorative headings only
Viblak
Serif Headings
Fonts: Playfair Display, Cormorant Garamond, Libre Caslon
Usage: H1-H4 hierarchy
Heritage Elegance
Sans-Serif Body
Fonts: Inter, Montserrat, Lato
Usage: Body text, captions, buttons
Clean & Modern
Tone of Voice
✓ Do: "Feel at Home" • "Your peaceful stay awaits"
✗ Avoid: Slang, over-promising, urgency tactics
Design Rules
- → Minimal, elegant, spacious layouts
- → Soft rounded shapes with straight lines
- → Gold dividers for sophistication
- → Generous padding & white space
- → Clean, bright imagery with natural light